Part of creating a successful attorney marketing NY strategy is incorporating new ways of connecting with potential clients and fellow lawyers. Podcasts are an increasingly popular way to provide audiences with means of consuming complex information and are also an excellent channel for generating brand...
On a surface level, TikTok appears to be a place for funny dance or lip-sync videos rather than a place to showcase services. However, there is a lot of potential for law firms to use TikTok as part of their lawyer social media marketing NYC....
To keep your law firm in business, you need a steady stream of incoming clients. This entails consistently marketing your practice, but as a busy attorney, it can be challenging to devote time to your marketing efforts. The HCS Agency is a PR firm for...
Websites are at the core of a law firm’s marketing strategy, so it’s crucial to know when it’s time to update a website. If your site does not represent the quality and professionalism you provide with your services, you may be in need of law...
Any business, regardless of industry, needs an effective marketing plan. A law firm especially needs this plan to sustain their business into the future. As a busy law practice, it’s easy to underestimate the importance of your lawyer marketing plan. Law firms are still businesses,...
If you’re running a personal injury law firm that doesn’t bring in enough clients to compete, you are likely looking for new and innovative ways to up your marketing game. However, the legal industry is a crowded market, and there are several different marketing tactics...
An eye-catching website can generate many leads, but there is no one-size-fits-all template to create the perfect website. Many law firm websites are created by those with no marketing expertise, causing many firms to make critical mistakes with their sites. The HCS Agency specializes in...
Receiving a negative review from a disgruntled client is not an uncommon occurrence, but bad reviews can tarnish your firm’s reputation and dissuade prospective clients from hiring your legal services. While you can’t prevent a client from leaving a negative review, your firm’s response can...
For years, social media has been a popular and vital marketing channel for consumer brands. If your firm is not on social media yet, this could be a huge missed opportunity. An effective social media strategy can help you build valuable connections with current and...
When it comes to capturing qualified leads and spreading awareness, law firms have several digital marketing opportunities at their disposal. Working with a dedicated lawyer marketing agency can be an effective way for your firm to enhance brand visibility, engage with prospective clients, and cultivate...